Bethany is a brand designer, marketing strategist & photographer.
(Also: list maker, tea drinker, & tree hugger.)
Self-portrait in my parents’ yard
Hi! I’m Bethany.
I love building thoughtful brands with a talented team for a purpose we care about. I believe great relationships are the key to great work and collaboration makes everything better. I’m currently leading marketing & design as the Digital Marketing Manager at a digital transformation consultancy, bringing clients’ workflows and processes into 2024 with the latest tech and automation tools (we’re nerds.)
Before that, I did a bunch of stuff in the creative world — photography, writing, creative strategy, social media, project management, and mostly brand & graphic design. I have 9+ years of experience at startups, branding & marketing agencies, and more. Everything I do is rooted in strategy. Branding isn’t just about making things look good (although that’s definitely part of the package), it’s about aligning your brand with your goals, connecting with your audience, and communicating your unique value.
When I’m not at my desk, you can find me hanging out with my cat, organizing my life in Notion, catching a yoga class, or exploring the beautiful beaches nearby. I run on veggie tacos and I’m committed to environmental sustainability and advocacy for people on the margins.
Software & Skills
SOFTWARE & TOOLSFigma
Adobe Creative Suite (InDesign, Illustrator, Photoshop, Lightroom, Acrobat)
Asana (project management)
Basecamp (project management)
Canva
Google Suite
(Slides, Docs, Sheets, Forms)
Loom
Notion
Microsoft Office Suite
Squarespace
Teamwork (project management)
Webflow (101 certified)
Wordpress (admin)
LEARNINGWebflow University
Design SkillsArt direction
Accessibility & UI best practices
Advertising & marketing campaigns
Branding & identity design
Digital design
Event design & swag/merch
Illustration
Infographics
Marketing & sales collateral
Print design & pre-press
Production design
Slide decks & presentation design
Website design direction & landing pages
CertificationsWebflow 101
Climate Reality Leadership Corps
Mental Health First Aid
Google certified
Semrush certified
More SkillsProject management
Creative & brand strategy
Photography
SEO strategy
Copywriting & creative writing
Brand naming
Social media management
Qualitative market & competitive research
Presenting & public speaking
